Senior Product Marketing Officer

1/ Product Marketing:

+ Driving results – launching products and features with maximum impact and driving sustained adoption and engagement over time

+ Determining and measuring successful metrics for launch, growth, and ongoing adoption. Generate actionable insights and comprehensive reports on campaign performance.

+ Championing your product – keeping the broader team (Marketing, Business, Credit, Dealer…) aware of your product and campaigns.

+ Writing and briefing creative – creating messaging and design briefs for different mediums and audiences.

2/ Product Development:

+ Design and implement sophisticated product features, pricing strategies, marketing campaigns, and other programs on banking systems & integrated platforms, ensuring all setups are fully integrated.

+ Collaborate with Business Development, IT, other divisions, and vendors to address system issues and enhancements, ensuring timely resolution.

+ Participate in developing appropriate new financial products, enhancing existing products, and coordinating with related stakeholders to execute.

+ Partner effectively with marketing, IT, and data science teams to ensure optimal integration and utilization of Martech solutions.

3/ System Support:

+ Collaborate with System Support team to set up promotions, pricing, commission, reset rate and maintain OFSLL to ensure operations of company.

+ Propose & Collaborate with System Support to execute practical solutions to enhance Core System’ s function.

4/ Others:

+ Participate in developing sales support tools including sales kit, brochure, leaflet…

+ Monitor budget spending to ensure cost efficiency and effectiveness.

+ Fulfill other tasks and/or assignments requested by Head or Line Manager.

*JOB REQUIREMENT

+ Bachelor’s degree or higher in Economics, Marketing, or Business Administration

+ >3 years of experience as a Product Marketing Officer or similar Marketing role, preferably in Banking and Financial Service.

+ Customer-oriented thinking and digital, technological mindset.

+ Hands-on experience with marketing technology platforms, applications, UX/UI.

+ Metrics-driven marketing mind with eyes for creativity.

+ Effective communication and interpersonal skills with a proven ability to work with cross-functional team.

+ Ability in time management skills and work well under high pressure.

+ Creativity and problem-solving skills.

+ Proficiency in English.

*BENEFITS

+ Attractive Salary + Allowance.

+ Salary of probation: full 100%.

+ 15 annual leave + birthday leave.

+ Salary review based on work performance and company’s performance.

+ Performance bonus, 13th- month salary.

+ Social insurance, health insurance, unemployment insurance and healthcare insurance; Gym package; Health-checkup.

+ Nice & modern working space with young, dynamic & friendly colleagues and free coffee, tea, drinks.

+ Company trip; Teambuilding; Year-End Party; Happy Friday.

+ Working hours: 8:00 – 17:00 from Monday – Friday.