Content Creator

• The Content Creator is responsible for developing multi-platform content across digital channels, including written, visual, and video formats. This role requires a strong understanding of marketing communication principles, audience insights, and platform-specific content strategies (e.g., TikTok, YouTube, Zalo, Facebook, etc.). The position combines content ideation, strategy, and execution for digital platforms.
• Produce articles, project updates, short-form videos, and related content materials.
• Apply platform-specific best practices where relevant.
• Support filming, basic editing, or coordination of video production when required.
• Support for brochures, landing pages, and other related marketing materials.

Brand & Marketing Communication

• Ensure all content aligns with brand voice, messaging guidelines, and positioning.
• Apply marketing communication principles in content development.
• Translate technical and project-related information into clear and accessible content for target audiences.
• Ensure consistency across websites, social media, video, and printed communication materials.

Collaboration

• Work closely with the marketing and communication team to meet content timelines and objectives.
• Collaborate with project consultants, agronomists, and other stakeholders to gather accurate information.
• Coordinate directly with clients and external partners when required to ensure content accuracy and alignment with project objectives.
• Coordinate with the designer and video team to ensure alignment between content and visuals.
• Participate in field visits when required to collect materials and develop project content.

Required Skills and Qualifications

Education

• Bachelor’s degree in Communications, Marketing, Digital Media, Journalism, or a related field (or equivalent experience).

Experience

• Relevant professional experience in content writing, copywriting, or digital content creation.
• Proven ability to create content for multiple platforms (e.g., website, YouTube, Facebook, TikTok, Zalo, etc.).
• Experience in scripting and supporting the production of video content.
• A portfolio or content samples are required.

Professional Skills

• Strong writing and editing skills in Vietnamese; working proficiency in English.
• Familiarity with digital content formats and social media platforms.
• Understanding of marketing communication principles and audience targeting.
• Ability to adapt content to different platform requirements and formats.
• Basic video editing skills (CapCut, Premiere, or equivalent tools).
• Good organizational and time-management skills, with the ability to manage multiple tasks and deadlines.
• Ability to collaborate effectively with designers/video production team.

Personal Attributes

• Detail-oriented, with strong attention to accuracy and clarity.
• Adaptable in adjusting tone and style for different audiences and communication contexts.
• Collaborative and proactive in working with cross-functional teams.
• Willingness to travel to rural and urban project locations when required.

Preferred Qualifications

• Experience in development projects, CSR, NGO communication, or related contexts is an advantage.
• Basic graphic design skills (Canva, Photoshop, or similar tools) are an advantage.
• Experience in marketing or brand communication is a plus.
• Interest in sustainability, agriculture, or consumer-focused communication is preferred.